9 Proven Tactics to Gain Views on YouTube
Maybe you’re wondering: “But is it necessarily useful for my business to gain views on YouTube and have more subscribers?”.
You are right:
First of all, because a subscriber, perhaps you already know, receives from time to time an email from YouTube indicating the latest news from the channels to which he has subscribed.
Second, a subscriber is someone who has demonstrated a stronger interest than others in your content. This is certainly not a customer, but someone who in some way validated the quality of your videos and tells you that they are interested in this topic.
At the very least, this is someone with whom you could try to develop a relationship in the medium/long term, right?
How to Get Views on YouTube? Let’s Get Started!
1. Show Yourself as You Are!
First and foremost, you need to show yourself as you are on your YouTube channel, especially if you want to get subscribers.
Be yourself. Your visitors are not looking for a
superhero, but for people like them who want to share interesting things.
2. Customize the Look of Your Channel
First of all, you need to show some consideration for your audience. If a new visitor comes to your channel and comes across the default YouTube look, chances are they’ll think you didn’t make any effort to personalize it, right?
And chances are they won’t come back, and are left with the impression that your channel isn’t very polished.
To get back to the previous point, you can include yourself in your channel’s background photo.
You can also optimize your most viewed videos and how they appear on your homepage. Try to show your best videos first, or at least the ones that typically generate the most comments or clicks from your visitors.
3. Post New Videos Regularly
It is important that, from the outset, you have an initial content of 5 or 10 videos, and then commit to publishing ideally at least 2 videos per month, so that people notice that your channel is alive. This is another demonstration of consideration towards your audience.
With this, you will see that, as Google does, YouTube will take you into more consideration if you demonstrate your commitment to it by publishing fresh and interesting content on a regular basis.
4. Animate Your Community
It is also very important that you try to boost participation in conversations from your videos: ask your “friend” customers to leave a comment, to “like” the video.
If they find the content good, remind them that if they subscribe to your channel, they will never miss a single one of your videos!
You will of course have to respond to all comments and moderate conversations, if necessary. A basic work of moderation and attention, which shows that you respect the people who interact with you!
The number of views, comments, and good ratings have a direct impact on the ranking of your videos on the results page of YouTube…and Google!!!! Which infinitely compensates for the effort of maintaining a community on YouTube and animating it!
5. Use Annotations
If you are developing a series of videos, for example, on Twitter, and you have 7 videos, it is interesting that at the end of each of them.
You put an annotation on which you can integrate a link to another of your videos. Consider an annotation as a direct link to another video.
6. Take Advantage of Social Networks
YouTube also allows you to broadcast to your social networks like Twitter and Facebook
from its video uploader. This is something you can activate once and for all from your own channel.
If you use Facebook you will often find that you get good reproduction results, thanks to Facebook’s ability to stream videos remotely.
7. Your Blog Can Be a Great Source of Reproductions
This may seem obvious, but don’t forget to put the videos you recorded on YouTube on your blog too!
8. Youtube Advertising Campaigns
If you wish, it is also possible to advertise on YouTube. Your video will then appear as sponsored on the results pages, following a user search.
The other advertising format you have is the “overlay” ad, as Google says, that is, the ad over the video when it is played. In our experience, the click-through rate is very high for this type of ad.
9. Use Youtube Analytics
We highly recommend that you analyze your statistics: you will see, for example, the traffic generated by searches on YouTube or which videos give you the best results. So it will be likely that by following the same editorial line, you will get better results!
In conclusion
Growing your views on YouTube takes a mix of consistency, creativity, and connection with your audience.
By being authentic, regularly posting new content, and actively engaging with viewers, you can build a loyal community that values your videos.
Don’t forget to use tools like annotations, social media sharing, and YouTube Analytics to optimize your reach and understand what works best.
With these tactics, you’ll not only increase views on YouTube but also create a solid base of subscribers who genuinely enjoy your content. So, take these steps, stay committed, and watch your channel thrive!