Shopify is one of the popular eCommerce platforms for starting an online business. Outstanding features for commerce and reasonable pricing of this platform attract many entrepreneurs and startups to build online stores. Shopify custom payment gateways often become a reason for heated debates among the Shopify community. Most storeowners stick to the default Shopify payment gateways, thus losing their revenues due to excessive charges on transactions.

There are a lot of differences in thoughts on whether to use Shopify custom payment gateway or not when we already have many pre-built solutions for it. People often fail to understand the significance of custom payment solutions and how they can help to grow their eCommerce business. Today, we discuss some advantages that store owners can avail themselves of by choosing custom solutions over pre-built payment gateways. Before we dive into the significance of such solutions, let’s understand what exactly a custom payment gateway is.

What is a Shopify custom payment gateway and why do you need it?

You might be wondering why to integrate a custom payment solution when we already have a gateway offered by Shopify. There are many payment gateways by third-party companies too. Despite being an easy option to facilitate online payments on your eCommerce store, these pre-built solutions often lack the features required to enhance user experience and boost your sales.

Here is where the need for a Shopify custom payment gateway arises. You can overcome limitations like flexible payment options, consumer financing, financial data security, and much more. Do it by choosing to hire Shopify developer for your custom solution to facilitate payments in your stores. Custom payment solutions will help you build trust among users so that your business can benefit from it.

As per the recent survey, the Shopify stores that choose to integrate the custom payment solutions can witness a growth of up to 30% in the total sales. The study also suggests that such stores enjoy more customer loyalty and security for transactions in comparison to the stores that opt for default or other third-party solutions to address such challenges. Let’s have a look at some of the most significant benefits of integrating a custom payment solution into your Shopify store.

Reasons to vouch for custom Shopify payment gateways for eCommerce success

• More options for users

Modern users expect modern payment methods when buying products or services using online stores. The old-school ways of making payments using debit cards, and credit cards may not able to suffice their expectations. By choosing the custom options, you can offer them additional methods like PayPal, eWallets, Buy now pay later, and more for better results with conversions.

• More reach for your store

The payment methods that your Shopify store offer may not work for the consumers in the specific locations. To overcome this challenge, you can integrate multiple payment options so that users from any part of the world can avail of your services to buy products and services online. Having diverse payment options will help you increase the reach of the store, thus increasing the conversions too.

• More sales for  High-value products

If your store is dealing in high-value products, then a large chunk of your audience might be unable to buy them. It happens due to limited payment options. In such cases, solutions like easy mothy instalments, buy now and pay later, and other consumer financing options can help you convert the users even with less purchasing power.

• Increased overall sales

Flexibility to make payments will help you increase the sales of your business. The flexibility will enable users facing troubles due to limited options to complete their purchases. Stores implementing the custom payment options get more sales in comparison to the stores that use default payment options.

• Added security for transactions

Protection of financial transactions and data is a priority for any online store. You can’t afford to compromise such data at any cost. Unfortunately, the storeowners relying on pre-built solutions often face problems with it. It happens because third-party companies collect such data even without the knowledge of the store owners. A custom Shopify payment gateway is the perfect solution to overcome this challenge.

• Faster Checkout

Yes, having a custom solution for payments can help you enjoy a faster checkout for the users. It will reduce the chances of cart abandonment, thus helping your business to get more revenues. The solutions like one-click checkout and minimum frictions while purchasing the products can add more value to your revenue sheets.

Conclusion

These were some of the significant benefits of choosing the Shopify custom payment gateway over the default options. Always choose to hire an experienced Shopify development company to build a custom solution because their expertise can help you make it even better. Apart from custom payment apps, there are many more solutions that you can get by having professional and efficient Shopify developers by your side.